Peacock Groove

Erik Noren handcrafts high-end custom bikes, drawing inspiration from pop culture, cult movies and heavy metal. His finished products are works for art. Don Walker, president of the North American Handmade, says “For years now we’ve called Erik the Liberace of bicycle frame building. He obviously enjoys being flamboyant, but he can also be subtle.”

“For years now we’ve called Erik the Liberace of bicycle frame building. He obviously enjoys being flamboyant, but he can also be subtle. He’s always had a good eye for design, but now he’s stepping up his game with his details and getting recognition for his craft.” – See more at: http://craftcouncil.org/magazine/article/total-overhaul#sthash.SzlRyeom.dpuf